Our Story
Cultivate was born from the belief that wellness should be rooted in real nourishment—not just trends. We looked to ancestral ingredients and cultural practices to design a drink that’s as vibrant as it is nourishing. With aloe, amla, and goji berry at its core, Cultivate is a reminder that true wellness comes from the Earth, and from within.
We see wellness as a rhythm that flows through everyday life. It’s a collective practice—shaped by community, grounded in care, and informed by ancestral knowledge. Cultivate Wellness Soda was made with this rhythm in mind.
The can’s artwork is created by Victor "MARKA27" Quinonez a Native American and Mexican American street artist, honoring the connection between wellness, identity, and cultural heritage.
Each flavor blends natural, nutrient-rich ingredients with bold, refreshing taste—bridging culture and joy in every sip.
Our Focus
We’re here to shift the narrative around wellness. That means:
Creating joyful, accessible products
Honoring cultural heritage without dilution
Offering real nutritional value, without gimmicks
Meet the Team
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MANAV SHAH
CEO & FOUNDER
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KEMBO TOM
CMO
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GEOFF WALKER
CHIEF GROWTH OFFICER
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RACHEL CINCOTTA
OPERATIONS
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SANAM SHAH
HEAD OF COMMUNICATION
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ALVARO MONDRAGON
ADMIN & LOGISTICS
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DR. RYAN GREENE
NUTRITION ADVISOR
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REAL FRIENDS
BUSINESS DEVELOPMENT